Taschen

Arnold: the 3D promo video for the Taschen book dedicated to the star Arnold Schwarzenegger.

Cliente: Taschen

Project by: Ricci – Design in Motion®

Creative Direction: Taschen and Gabriele Ricci

Direction, Design, Production: Gabriele Ricci

3D Modelling: Simone Cerroni

Arnold: The 3D Promo Video for the Taschen Book Dedicated to the Star Arnold Schwarzenegger

Discover the magical world of Arnold through an immersive high-end 3D animation!

Taschen presents the two-volume edition dedicated to the legendary star, accompanied by a luxurious case inspired by the iconic Capitello chaise longue, produced by the renowned design company Gufram.

Be captivated by an elegant sequence of images revealing the treasure within this unique masterpiece. Thanks to the collaboration with Ricci – Design in Motion®, the book comes to life at the center of a museum, surrounded by sculpted marble statues that appear to admire the volume dedicated to Arnold.

The production of this promotional video was an extraordinary collaboration with the prestigious Taschen brand, a leader in producing collectible photography books.

In addition to being an integral part of the marketing campaign, the video was also published on Schwarzenegger’s personal Instagram page, generating great excitement among his fans.

The immersive high-end 3D video animation is available on Taschen’s website and the iconic star’s Instagram channel!

Are you curious to explore the workflow of a 3D video production?

Check out the case study of a 3D production created for Emporio Armani.

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